The sales are in full swing on Opera Lane, and we’ve put together some handy tips to help you make the most of them—and snag the best deals possible!
We always advise our personal shopping clients to start by reviewing what they already own, and that advice is just as relevant during the sales. Take stock of your wardrobe, identify the gaps, and make a clear distinction between what you want and what you need—prioritising the latter, of course.
But let’s not forget: sales are meant to be fun. Who doesn’t love the adrenaline rush of bagging a bargain? It feels great to score something fabulous for a fraction of the price.
So, what makes a great bargain?
It often depends on the season. Right now, our top picks include:
- A classic summer blazer – think cream linen or navy blue
- Well-structured swimwear or bikinis
- Versatile sandals that go with everything, flats, heels and wedges are must haves
- A practical, stylish beach bag
- Accessories that elevate any outfit – jewellery, belts and bags are the smaller items that make a big difference
Now’s also the perfect time to think ahead. If you’ve got a special occasion coming up later in the year or even next Spring Summer, keep an eye out for pieces that would be ideal for the event.
Some items work hard all year round—like a great trench coat. It’s a wardrobe wonder, and sales are a smart time to invest in quality. The Tommy Hilfiger trench, for example, dropped from €399 to €279. That’s an investment piece that can serve you for at least six months of the year.
Sales are also ideal for stocking up on essentials.
Clear out those tired basics and upgrade—especially your underwear drawer. Victoria’s Secret is offering four pairs of knickers for €14 and a 5 pack of thongs for €15 and many of their bras are up to 50% off. Their professional fitting service is an added bonus.
There’s 30% off Les Tropeziennes sandals in Office Opera Lane.
Our golden rule? A real bargain is something you love and will actually wear. It should reflect your personal style and work with what you already own.
Let’s be real: a bargain is only a bargain if it’s a piece you’ll wear with confidence and joy. With that in mind, here are our top tips for shopping smart—sales or no sales:
- Shop at quieter times—weekday mornings are ideal
- Wear clothes that are easy to change in and out of
- Opt for decent underwear (you never know what you’ll be trying on!)
- Bring a hair tie
- Pack a belt and heels if you’re shopping for more dressed-up pieces
- A touch of makeup can help you see the full effect of your outfit
- Only shop with people whose style and opinions you trust—otherwise, go solo
- Always check the item label, not just the hanger
- Know the store’s return policy before buying
Sales can be a great opportunity to pick up items that might normally be out of reach—just stay mindful of what you’re looking for, and keep a cool head.
The bottom line?
A smart sale purchase is something you’d love regardless of the discount—it just happens to be on sale.
Happy Savvy Shopping!
NB Illustrated stock is subject to availability – these bargains are flying out!